Publication Office Faculty of Economics and Business, Universitas Gadjah Mada will held semiannually International Joint Conference on Asia Pacific Business Research. For this season the International Joint Seminar, Publication Office will collaborate with Sungkyunkwan University. In the conference will be featured both of paper presenter from Faculty of Economics and Business Universitas Gadjah Mada and Sungkyunkwan University Korea in Marketing and Accounting Major.

The seminar will be held:

  • Day, date : Friday, February 21, 2014
  • Time : 08.00 am - 04.30 pm
  • Place : Audio Visual Room, Faculty of Economics and Busines Universitas Gadjah Mada

Marketing Major:

  1. Lee, Sun Nyoung, Sungkyunkwan University, title: "Content analysis of mobile applications from the global brands."
  2. Seo, Hyeon Yeong, Sungkyunkwan University, title: "Two Communication Strategies of Donation."
  3. Sari Winahjoe, FEB UGM, title: "Testing the robustness of the theory of planned behavior on Indonesian woman’s intention to wear jilbab."
  4. Lee, Minhwan, Sungkyunkwan University, title: "Scissoring is a Metaphor of Disconnecting Relationship?."
  5. Yang, Seungeun, Sungkyunkwan University, title: "Gongs! and Mahamentor: A Solution to Enhance Education Equality in Indonesia."

Moderator: Widya Paramita M.Sc, FEB UGM

Finance and Accounting Major:

  1. Bambang Riyanto Liesugianto, Ph.D, FEB UGM, title: -
  2. Yi, Sujin, Sungkyunkwan University, title: "Who are better informed before analysts' forecast changes?."
  3. Jo, Eun Hye, Sungkyunkwan University, title: "The association between financial comparability and credit rating."
  4. Hong, Jooyeon, Sungkyunkwan University, title: "Fraud firms and matching principle: Evidence from Korea."

Moderator: Arief Surya Irawan, M.Sc, FEB UGM

For further information and seminar registration can contact: 08573808009 / Irwan. Registration Fee: Rp 25.000. More information visit: